Hello there!



Myself and @Romunu Precious will be doing a little challenge. Every week, we will read a chapter from Mr Kenrick’s book and then write about it on Saturday.

Book title: Personal Branding

Ps: If you attended the Revamp Conference 2025, then you probably already have your copy.


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What really is personal branding?

What comes to your mind when you hear the word personal branding?

For me, I used to think it meant brand enhancement. You know, something for people who already have a brand and just want to sell it better. While that idea isn’t totally wrong, it was only half the truth.

Mr K’s first chapter opened my eyes. He made it clear that we all have brands. We are all brands. And every day, we are leaving lasting experiences, whether we mean to or not.

He said and I quote, “Branding is identity expressed with consistency and clarity.”

Identity = You.

So branding is simply expression. Giving expression to your being in a consistent way and making sure your message is clear.

Two things stood out for me in chapter one. Branding involves:

• Knowing your worth. Your worth is the unique mix of skills, experience, expertise and values that make you feel like you.

• Communicating these qualities to the world. This is your story told your own way.

Dearest reader, I’ll leave you with this. Your light is not what you do, it is who you are. And when who you are aligns with what you do, that is authentic personal branding.

See you at chapter two, same time next week.



#PersonalBranding
#KenrickUrhefe



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